"First question which needs to be asked is if the return rate is so high then why it is so high?
I guess in most of the cases where goods are returned,the goods will be different from what user has expected or defective or delivery was late.....These…"
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Abhinav Kumar's Discussions
Differentiating factor for an e-commerce store
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As every other guy is opening a e-commerce store now a days and all of them look alike.It is hard to differentiate these websites.What do you think could be the differentiating factor for these…Continue
Started this discussion. Last reply by Abhinav Kumar Mar 8, 2012.
Abhinav Kumar's Page
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Abhinav Kumar replied to Alok 'Rodinhood' Kejriwal's discussion How Indian consumers are taking e-Commerce Companies for a Royal Ride!!!
Abhinav Kumar replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"This is one area where e-commerce can really help people...it can be work as alternate sales channel for offline stores and this way they can really expand their consumer base..."
Rohit Naidu replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"Mom N Pop shops can do well in internet business.If you check e-bay you can find many such shops ."
Karan Ahuja replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"can mom and pop offline stores successfully operate an online business as well ? They must be as Indian payment gateways like ccavenue , direcpay are doing quite well . any data sources to verify this ?"
Rohit Naidu replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"Right On Brijesh ,You analysed my service/trust/quality/price concept well :)"
Brijesh Kumar replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"Abhinav,
You have raised a very good questions and this becomes a common question for all of us, that why e-commerce portals are so common that every second person is opening their store online.
So here are the reason's
1) We human have a…"
Rohit Naidu replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"Thats what flipkart trying to do .They are successful in some extent.Thier prices are reasonable,service is good and selling genuine products.How many other portals matching them? I'm afraid less than 10% doing such awesome work."
Abhinav Kumar replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"This is the problem which need to be solved.As people will buy more, and companies will ramp up their customer service,the trust will grow and then may be then these numbers will go northward."
Rohit Naidu replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"Abhinav,Theoratically your argument is excellent but reality is different.According to Assocham e-commerce data only 8% people from rural areas are buying stuff from e-commerce sites and that too tiny things like watches,stamps etc.People from rural…"
Abhinav Kumar replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"I would say they are solving a problem.Think of a man in a small city who wants too buy a ipad,he would never be able to buy it from an offline store as chances are very less that he would find one in a small city.That is where these e-commerce…"
Rohit Naidu replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"what problems e-commerce store going to solve? this question going to work for redbus.in,irctc kind of sites,not for normal e-commerce stores cuz they r not solving any problem."
Abhinav Kumar replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"Very good point made 'Core value proposition first differentiation later'. This is true not only for e-commerce but for any business.
I agree that number #2 points is not at all relevant to consumer,but #1 point can be relevant.There are…"
Abhinav Kumar replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"reasons could be-
1.It would reach large consumer base,if I sell same things in a offline store I had to be TATA or ambani to reach that kind of consumer base(and probably even then it is not possible).
2.Entry barrier is low as compared to offline…"
Alok 'Rodinhood' Kejriwal replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"my question is WHY open an e-commerce store?
if you can answer that, then lets come to the question of differentiation "
Alok 'Rodinhood' Kejriwal commented on Abhinav Kumar's blog post Online Book stores-What's missing
"wait for my blog tomorrow on books :-))))))"
Rohit Naidu replied to Abhinav Kumar's discussion Differentiating factor for an e-commerce store
"1-quality
2-service
3-price
4-trust"
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Abhinav Kumar's Blog
Online Book stores-What's missing
Amazon started with books,Flipkart started with books…….rest is history.Books are easiest commodity for e-commerce stores.There are dozens of online book store- flipkart,weread,infibeam and many others.The pricing in books is cut throat,they all are burning money but still books are best bet to…
ContinuePosted on March 5, 2012 at 8:21am — 2 Comments
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