"A good myth.. no you dont need IITian founders to have funding. Not all IIT statrtups will secure funding. Almost all the startups that have gained funding had some prototype ready or were into launching the product in the market.
Approaching VC or…"
"not necessarily true, what you refer to is niche marketing and is not something that can be sustained in the long run as the novelty wears off. If you are looking at a general sense of e commerce then your price point matters( look at amazon or…"