Vibhor Gupta
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  • Bangalore
  • India
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Deepak Mittal commented on Vibhor Gupta's blog post Mobile Ads making sense for Indian businesses
"Hi Vibhor, Every network needs to be evaluated for performance, this is a tough ask since most networks are party to a syndicate with no clear detailed ROI practices, for instance you may get CPC indicator but if your end goal was to get an app…"
Sep 3, 2012
asha chaudhry commented on Vibhor Gupta's blog post Mobile Ads making sense for Indian businesses
"hi vibhor do you think u could re-post this as a discussion (i've sent you a mail regarding this way back!) - i feel this topic is more apt as a discussion... :)"
Aug 19, 2012
Vibhor Gupta posted a blog post

Mobile Ads making sense for Indian businesses

 Every business wants to be on Mobile. Also the fact that businesses are searching out for the new advertising channels to advertise brings in Mobile Ads space in equation. Lots of companies still don't have any allocation for the Mobile Ads spend let alone some of the other few who want to experiment with a miniscule ad spend as % of their total spend. Atleast those who are willing to spend have been guided by some agencies who are following the market trend. The problem is however compounded…See More
Aug 19, 2012
Vibhor Gupta replied to Alok Rodinhood Kejriwal's discussion 8 ways to look at the facebook IPO! Take your pick!
"Here we are now. Couple of days into FB opening for trades. Stock is down 10% today and everyone is finding FB "expensive" today. http://www.fool.com/investing/general/2012/05/18/5-numbers-that-should-scare-facebook-investors.aspx Have a…"
May 22, 2012
Vibhor Gupta replied to Alok Rodinhood Kejriwal's discussion 8 ways to look at the facebook IPO! Take your pick!
"Alok, I don't entirely agree as to me it looks like steep valuation at this stage which prices in the next 4-5 yrs.  We are not talking about FB as a company which is indeed great with all its user base that it has built in such a short…"
May 18, 2012
Vibhor Gupta replied to Alok Rodinhood Kejriwal's discussion How Indian consumers are taking e-Commerce Companies for a Royal Ride!!!
"COD is postpaid and paying online is Prepaid model. Prepaid models are always better with less risk even in traditional business sense. To overcome the challenge of e-commerce websites we have launched a loyalty system which can be used by e-com…"
Mar 14, 2012
Vibhor Gupta replied to Alok Rodinhood Kejriwal's discussion Letsbuy.com and Flipkart.com - A marriage of INCONVENIENCE!!
"Alok, Very aptly analyzed. I just hope Flipkart guys have not read this or will not read this as customers will be reaching out to them for unfulfilled orders. You can keep scrolling and will know about the amount of Bad experiences people had with…"
Feb 9, 2012
Vibhor Gupta is now a member of The Rodinhoods
Dec 23, 2011

Profile Information

Just a line or two about yourself! e.g. What do you do? (marketing/content/advertising/entrepreneur/student/homemaker etc)
Changing the Mobile Ecosystem
Your personal Facebook or LinkedIn profile or Website 'About us' link that IDs you (please copy & paste the link correctly from the browser)
http://www.mintmapp.com
Where you currently work or study?
MintM Loyalty Services Pvt Ltd

Vibhor Gupta's Blog

Mobile Ads making sense for Indian businesses

 

Every business wants to be on Mobile. Also the fact that businesses are searching out for the new advertising channels to advertise brings in Mobile Ads space in equation. Lots of companies still don't have any allocation for the Mobile Ads spend let alone some of the other few who want to experiment with a miniscule ad spend as % of their total spend. Atleast those who are willing to spend have been guided by some agencies…

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Posted on August 6, 2012 at 1:07pm — 2 Comments

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