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PR for Eatopia and Eatopian Delights

Hi Rodinhooders,

Eatopia is a year old and only recently have we launched Eatopian Delights. The response has been exciting but we would like to generate some PR for Eatopia. Ideas/ thoughts on how we could do this would be much appreciated. We do not want to look at hiring an agency…we are too young for that  🙂

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  1. tanul….

    am shipping some links your way. pls check out all the posts in DIGITAL MEDIA – they have a lot of useful gyaan there!!

    check alok’s ppt on PR for Startups!

    https://www.therodinhoods.com/forum/topics/pr-for-startups-a-reference-guide

    read perzen’s post and ALL THE COMMENTS! also read her testimonial!!!

    https://www.therodinhoods.com/forum/topics/can-your-blog-become-a-business

    https://www.therodinhoods.com/forum/topics/bawi-bride-opens-kitchen-thanks-to-the-rodinhoods-1

    pls speak to her – she has done a brilliant brilliant job with Bawi Bride and am sure she’d love to share her learnings with you! she’s been covered by many publications! she’s doing weekend orders and participating in cooking classes as well!

    – SOCIAL MEDIA rocks. u guys need to be way more active.

    – also, tanul – demystify your positioning. like perzen is clear that Bawi Bride is a recipe blog pertaining to parsi food.

    so your blogposts need revolve around traditional food – the authenticity – you could get in guest bloggers etc etc – am sure you’re already doing that!

    – being a part of FOOD FESTIVALS would be a great idea.

    – pls bounce ideas with sameer (FBAI). you need to share your content with as many food sites as possible. 

    – also meet megha & pawan of i2cook – they’ve been going some interesting events lately! 

    https://www.therodinhoods.com/forum/topics/there-but-not-there-i2cook

    https://www.therodinhoods.com/events/i2write

    more as and when i can think of more….!

  2. Thanks so much Asha!  Will surely reach out to Perzen. Alok’s ppt is what firmed my view about having an agency 🙂   Tips on how to be more active on Social Media….would be much appreciated 🙂 

  3. tanul, 

    perzen will tell u twitter rocks. pinterest would help you a lot!

    try doing youtube vid stories?! visit houses where grandma still cooks authentic traditional food, especially on a festival?

    pls check what i told chetan what he could do with his fb page (publishing site) – u could make it relevant to food!

    https://www.therodinhoods.com/forum/topics/distribution-of-a-publishing-house-1

    do u guys need a fb store? reach out to nameet potnis of sellmojo (even if you don’t he’s a social media rockstar!!!)

    https://www.therodinhoods.com/profile/NameetPotnis

    we’ve got quite a few social media specialists – read the comments on perzen’s first post – it’s full of learnings and you can reach out to sanjay shenoy or pawan deokule….

  4. Hello Tanul,

    Check out this facebook page : 

    https://www.facebook.com/groups/mediamovements/

    You can get the email addresses and contact information of almost anyone in the media. 

    Hope that helps. 

    Its a closed group so it might take about a couple of days to get them to include you. 

    Cheers!

  5. Thanks Sanjay!

  6. Hi Tanul,

    I have been a bit awol so just saw your post and the comments. Happy to get on a call if you want and connect you with some people. Also happy to do a brainstorming session with you if you want to catch up over coffee. I anyways have been meaning to write to  you so we can combine both our objectives. Drop me a line on perzen@bawibride.com with your number and let’s connect!

    Perz

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