All startups need PR. But the business of PR is confusing, time consuming and costly.
Here is a simple guide for first timers who have little experience in PR!
Please share you feedback… It always helps…!
Download the PPT from Slideshare for your reference via the link below:
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First Published on: Sep 25, 2012
Ashish Tulsani
amazing read…
(y) for ppt
Sugandha Dubey
Brilliant read Alok ! such a ready reckoner !
Nithya Prabu
Excellent, Alok ! Many thanks 🙂
Paras Jain
Hey Alok, talking about PR – How much your middlename “Rodinhood” helped you in PR ? 🙂
asha chaudhry
apparently nothing since you got it wrong!!!!!!!!!!
it’s D – RODINHOOD :)))))))
Abhishek Marwah
Great! Read
Rahul Shetty
Good One Alok ! Its Practical & Do-able 🙂
Paras Jain
Yeah Asha, a little typo there :P. But on a serious note, whats the story behind Rodinhood ? and how it helped ?
Nameet Potnis
Alok, Thanks for the extremely resourceful presentation (as ever).
Since I have managed to get decent press coverage for the restaurant and events company I used to run till 2010 and the positive press we are getting as a new tech company now, all without ever hiring a PR agency, I thought I could add 5 points from my personal experience.
Here goes:
asha chaudhry
nameet… niiiiiice!
Shankar Chelluri
Very well articulated – brief, straight to the point and curt.
Alok – have been a business reporter & PR professional for 19 years now, found your presentation very interesting, plan to share in the Hydstartugroup – google group for Startups and share your expertise on handling PR for these start ups.
Nirmal Agarwal
Thanks for sharing this Alok. Been struggling to find ways and means to get good PR and this article shall surely help. Lot of things we know and feel but you have collated and put it together very well. Cheers
Chitranjan Mishra
Excellent. Thanks for sharing.
Ravi Mittal
Hi Alok!
Thanks a ton! Guess this is the answer I was looking to for:https://www.therodinhoods.com/forum/topics/how-do-i-get-effective-pr-for-my-start-up.
I am going to follow this right away!
Thanks again for this!
Sanjeev Rajput
This certainly helps. Very well put.
Rajan Chandi
Awesome insights!
Shreyas Chowhan
Posts like these are themselves amazing PR (like many other posts. Alok, have read most of your posts in the recent past and I dont think there is better PR than creating content the way you do! Thanks! 🙂
Rajat
This is such an awesome piece!!
Ram Bhamidi
Alok, that was a fantastic presentation and a very timely one for me as I am about to launch my new venture 🙂
Neha Chopra
Amazing Read Alok !!!
kanchan.kumar
Alok – I finally got down to reading this and I haven’t come across a more fabulous first-hand piece on this topic.
This one post will go a long way in getting entrepreneurs to harness the media.
Thank you
Tarun mehra
Alok…the title of your article is wrong…this isn’t PR for startups ONLY !!
Alok Rodinhood Kejriwal
Tarun, I play safe 🙂
Tomorrow, there will be 100 Quora blogs and posts ridiculing me, teaching PR to the world :-)))
Pankaj Upadhyay
I am agree with Nameet last point I had posted for some help at linkedin and I get tremendous and effective response not only from India but also from aboard.
Pankaj Upadhyay
Thank Alok for sharing again a good and informative case studies……. One thing I also want to add here that many PR activities attracts Startups by various new and attractive offer but always set your short and long term goal before choosing any activities plus you should always know you target customer and plan accordingly.
vinay jaiswal
perfect read…I have used some of these tricks and got a good response!!!
Manan Shah
thanks for sharing ..was totally worth reading ..
Nakul Bhatia
This was interesting Alok, specially at a time when I am about to launch my venture & was gauging through PR activities.
Swati Bhargava
Thank you so much for this Alok! Incredibly useful and given me some good food for thought.
Ps – Rodinhood friends you can all thank me & Cashkaro.com for asking Alok a PR related question which prompted this post hehe..
Ruchit Garg
Good Stuff!
Yo Gesh Gupta
wow
Shah Fahad Husami
One word is fantabulous.
Eswar Naidu
Great presentation, Alok there is a lot in PR than what i think till today.
Mridula Arora
Its amazing read! As always simple & easy to understand above all very doable!!
Thanks a lot Alok for being there for entrepreneurs!
Hemant Pamecha
Thanks Alok for sharing this Guide through PPT. It really helps us in future.
Ishani
Thanks Alok for sharing this. Very helpful stuff for startups! I feel that the best form of publicity is when someone else talks about you, therefore if you can get influencers (like media / bloggers etc) to talk about your product / then it has much higher impact as compared to paid advertising. Ishani
Harika Maruboyina
This is just brilliant! Thank you for the info share
Mahesh Gidwani
Good points Nameet.
Mahesh Gidwani
I did learn a lot from your PPT Alok.
I would like to add one thing, If you know or connected to a journalist who is not from your domain and you need help then approach him and ask to connect you with right journalist from his network. It works. Good part is you are going through a reference, event better.
Don’t forget to thank him for redirecting you to the right person.
to add is if you know that you are connecting to the wrong person
Praveen Kumar
cool… This made me to think again
Ajay Chauhan
Thanks Alok, While we are gearing up for our PR strategy – your presentation has just given me pointers I should be surely considering it.
My Best
Ajay
Manish Singh Bisht
Great tips!!
Ssooraj Rauth
Very informative read. Thanks Alok.