Author: Prajakt Raut

Pitching to Investors

Pitching to investors: Apart from having a good business plan, which is of course the most critical ...Read More

The importance of logo design and tag lines

A logo is one of the most visible faces of your brand. In other words, the logo is most likely to be...Read More

7 Steps for writing a business plan:

  In my view, a business plan is a useless product, but a very, very useful process. A business plan...Read More

What I learnt from my mentors

Over the years, I have had the good fortune to have a number of wise and well-meaning folks who supp...Read More

How do I write a powerful elevator pitch?

An elevator pitch is what you can describe about your venture in a 1 – 2 minute window that you may ...Read More

What should you know about hiring one of your competitors’ rock star employees?

(I am assuming that there are no legally binding or even friendly agreements between you and the com...Read More

What can co-founders do for mutual protection?

Apart from legal contracts and vesting, which of course need to be there, my view is that entreprene...Read More

When is the right time to hire a sales person in a startup?

The answer to this question depends on the stage of the startup, the nature of the industry, the cur...Read More

What is the role of a mentor in a startup?

A mentor is someone who accepts the responsibility of guiding a mentee on aspects of business, or li...Read More

What do you need to have in place as a Startup in order to be able to successfully raise a seed round?

For raising a seed round, the startup should have laid the foundation to scale up, and validated mos...Read More

What can you learn if your startup fails?

The failure of your startup, can teach you many valuable lessons, and actually strengthen you –...Read More

What should you think about before starting a new venture (especially an e-commerce venture).

When you are starting a new venture, you need to assess various risks. I have listed some below, but...Read More

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