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Focus, Benetton, EnTRIPreneur, Wixifi, Hype, Reborn, Zoe & Alice! [May 21-27, 2016]

Hello, Hello!

Last night some Rodinhooders pinged me to check if “aal izz well”, for I didn’t send out the Friday Newsletter! UnAsha indeed! Like many other Ning sites, we had some tech issues and so I just couldn’t :(. We’ve been on Ning since Nov. 2010 and it has served us well for 5 years. But now, it’s time to move on. We’ll be migrating soon to ensure you have a better, mobile friendly TRH. Thank you for your patience, please bear with us, till this happens smoothly :).

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“We’re all mad here.” ― Lewis Carrol

Presenting my mad mad Saturday newsletter!


“No, no! The adventures first, explanations take such a dreadful time.” 

Watch Alok’s next vlog on FOCUS!  

In case you missed the first one on CO-FOUNDERS you can watch it now!

Prateek shares reasons why he thinks most digital startups don’t succeed in India…

Dell Case Study – How Benetton Spain enhances its shopping experience. This is a must read for everyone in the retail space!

“Why, sometimes I’ve believed as many as six impossible things before breakfast.” 

 “When I quit my job on my birthday, I fooled my parents, the world around me and, more importantly, myself, into believing that I had a plan.” Rodinhooder Vartika bares her soul on how she chose to be reborn. #RodinStar

“My values do not make me a very savvy entrepreneur. I cannot lie easily, I have difficulty showing off, I struggle to making my start-up look glamorous for no reason.” Priyadeep on the type of person & entrepreneur he is…

“Well, now that we have seen each other,” said the unicorn, “if you’ll believe in me, I’ll believe in you.” 

Wixifi – Get richer using quantitative algorithms on direct plan mutual funds (roughly translated – I think this is a robo advisor for your personal finance)

Hype – a place to get video validation and exposure. Rodinhooder Rishi really needs some validation for this idea!

Grado App – a user driven content discovery & sharing platform on iOS

Zoe – a nutrition-first food & beverages brand that is delivered to your doorstep on a subscription basis!

EnTRIPreneur – would you like to become one? Travel with fellow entrepreneurs – do check this out – it sounds like superb travel initiative – so send your applications in ASAP!!

“Nothing’s Impossible!”

No gain, no pain – Kriti’s new comic!

Rodinhooder Sridhar shares how his journey from a developer to UX designer begins with some help from Rodinhooders! Has trh or any rodinhooder ever helped you in some way? Share a testimonial with us! Yeah show some love 🙂

The Joy of a Catch – Role of perspective in a business!

Rodinhooder Sajid has a q: Are there no good hiring agencies for small businesses which operate in the traditional biz space?

A wellness e-com biz (marketplace) is up for sale. Wanna buy it??

Puneet is looking for a Digital Marketer and Community Manager for Nirogam!

“Everything is funny, if you can laugh at it.” 

Rodinhooders of Dilli-Shilli are meeting up TODAY at 4pm – BE THERE if you can!

Rodinhooders of Pune are meeting up as well on June 4th. I’m gonna be there – yay! So if you’re based in Pune, I’d love to meet you!!

24ADP beckons all folks interested in digital marketing – don’t miss their Conference in Pune (June 4-5) – I’m going!!

Headstart Higher Mumbai’s next edition has been announced!


We had a fashion-analytics-loaded newsletter last time. Grab it now if you missed it. Grab all of them here if you don’t want to miss all the Rodinhooding action!

As you probably guessed by now, last evening my family took me to watch ‘Alice Through the Looking Glass’. It brought back so many childhood memories. Do watch it if you can (but don’t send a newsletter after that)…!

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Ending with my fav Lewis Carroll quote:

“One of the deep secrets of life is that all that is really worth the doing, is what we do for others.” curiouser.



asha in rodinhoodland

co-founder & editor 

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