TheRodinhoods

Honey House – Experience Natural Honey at its Best!

What is Honey House?

Honey House is an e-commerce portal dedicated for pure honey and honey-based products. In addition to the usual honey which all of us must have tasted, we bring certain unique honey products to the table, including Monofloral Honey (honey collected from a single species of plants), Flavored Honey, Bee Pollen and Honey Dips.  

What is the current size of the Indian Honey Market?

The branded honey market in India has a current market size of INR 700 crore, growing at a CAGR of 10%. India produces 7,000 million tons of honey, out of which 50% is exported annually. Major players in the honey market include Dabur, Jhandu and Kejriwal Honey.  Source: Technopak

What are the current shortcomings of Indian Honey?

What is the current beekeeping scenario in India?

How HoneyHouse was conceptualized?

I come from a family where Agriculture is the family business. And my dad is always fascinated by the extraordinary world of bees. We have our own farm in Coonoor, a beautiful hill station in the Nilgiris, and we do small volumes of Honey business in the district, my dad does it more out of passion than the money. You can see a bit of our farm in the video below – an amateur video shot by me around 5 years back.


As with any other kid in India, education took me out of the family business, into the Software Engineering domain. After 4 years in the industry, I came out and co-founded HashTag Technologies, a technology company along with my college buddy Prem. Prem and myself are always eager to try out new things, and sometime in March 2015, the idea came up that why not do something which leverages our technology skills and also our historic association with beekeeping and honey. 

Then we spoke to Mr. Jeykumar of Shamee Bee Farm, who is a Limca Book of Records holder, and has been in the honey business for the past 25 years, a man who is forever passionate and fascinated about the exciting life of bees. He was equally interested in the venture and thus we laid the seed for Honey House.  After almost a year of back-end work, we launched on the 18th of March 2016. 

What products do we sell?

We sell five categories of Honey to start with and have more in R&D, which we are planning to add sometime during the second half of this year. 

  1. Exotic Honey: Our exotic range of honey products are collected from exotic regions in India such as the Kashmir valley and the Sub-Himalayan mountains. These regions are considered to be the most scenic and idyllic locations for beekeeping. The valleys are blanketed by saffron and mustard flowers, apple blossoms and acacia. The quality of honey obtained is of the premium range.
  2. Monofloral Honey: Monofloral Honey is a special type of honey which has a distinctive natural flavor, due to being made from the nectar of one particular plant. Monofloral Honey is made possible by the beekeepers by making sure of two things. Firstly, the bee hives are placed in an orchard where that plant dominates. Eg: Mango Honey is collected by placing bee hives in a mango orchard. Secondly, the beekeeper must carefully time the placement of the hives in the orchard in such a way that the honey harvest time coincides with the blooming period of the plants. Just like wine, each type of monofloral honey has a distinct aroma and taste. Each type has its own health benefits as well. Owing to the complexity of harvesting, the availability of monofloral honey is seasonal.
  3. Flavored Honey: Our special range of flavored honey products have small amounts of natural flavors added to natural pure honey. Typically we add Ginger and Thulasi flavors, to add more goodness to the already virtuous honey. Ginger treats loss of appetite, indigestion, heart burns and gastritis. Thulasi serves as an excellent cure and relief to all sinus related ailments such as chest cold, common cold, cough, sour throat, mild fever and allergy due to dust.
  4. Honey Dips: Honey goes as an accompaniment with almost any health-rich food and nuts & dry fruits are probably something which come close to honey in health benefits. So we decided to combine the goodness of both in our Honey Dips product range. Honey Dips go very well with kids and the sumptuous taste of dried fruits in honey makes them keep coming back for more. A couple of teaspoons of honey dips would give enough nutrients for the entire day.
  5. Bee Pollen: Pollen is found in all flowers and is responsible for the germination of seeds. They stick to the bees’ bodies when they collect honey and finally get collected inside the bee hive. Bee Pollen is the primary source of protein for the hive. Bee Pollen helps one to stay active and improves longevity. It also strengthens bone ligaments, improves sexual potency and effective in controlling diabetes. Bee Pollen has high medicinal value and is used in manufacturing many medicines.

Why should you buy honey from Honey House?

As we mentioned above, the current honey products in the market do not adhere to strict quality standards. In a country where honey is considered to be the food for the Gods, we are in a sad plight where we do not know if the honey we are going to consume is adulterant and antibiotic-free. We start out on a mission to provide 100% pure honey to every household ready to consume, without any doubts about quality in mind.  We highlight a few of our unique selling points below:

Our Appeal to Rodinhooders:

As you have read above, it is our noble initiative to make pure natural honey available to everyone in India. Pure Honey has innumerable health benefits including weight loss, memory enhancement, boosting energy levels, healing wounds, healthy hair & skin, etc., We would like all of your encouragement and support in this venture of ours! #SayYesToHoney

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A modified version of this article can be found here

@lorzinian @honeyhousein