Hi rodinhoods
I had just started an e-store banglewale.com, which sells glass bangles online, as I have no idea about techie stuff, so I decided to go with ready made e-commerce platform zepo, along with tech stuff like web development, they also provide logistic support at low cost (due to economies ) and payment gateway. Next borrowed a SLR from a friend did some clicks,with some of half knowledge on photo editing created some banners and uploaded it on the store.
Next thing is to market e-Store , target of mine are women that not only wear India attire but also western one. Next in a marketing effort I had created a page fb page for that https://www.facebook.com/banglewale (likes are welcome), also created twitter handle @banglewalecom (follows are also welcome), a page on pinterest is also there, I also put my posts on deal website like desidime, retailmenot etc now following are my question
1. Are all the options for free promotion of website exhausted or Is there some which I am missing, in free advertising the store? I am looking to start a twitter quiz like thing – answer it and win prizes like 100% discount coupon , same on fb pages
2. Should I go for paid advertising?
3. If yes then which platform? fb asked Rs 25000/ 28 days(too costly), and bharatmatrimony asked for Rs 70/cpm ( my budget is around Rs 5000-7000 ), I rejected Google ad words as I thought time spent on Google per say is very less to grab attention of my customer or I think my bounce rate will be high on giving ad on Google. I may be wrong.
I am also considering women specific websites like i-diva , femina.in, or sitagita.com to my surprise femina have strong brand then its performance very low number of visitors lower then sitagita.com, any other platform with targeted audience like blog which have a consistent targeted followers.
4. Selling on other portals like shop clues, ebay is good/bad? I want your views.
5 .Any other suggestion is also welcome
Thanks
Akhil
