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Indian E-commerce taking help of Girl’s name to get maximum email open rate – Good Strategy or Cheap Strategy?

On a lazy Saturday, I opened my mail box to check some mails. As usual it was spammed with Ecommerce mails. So i started deleting them. But to my surprise there was a mail from Preeti. I thought Who is this Preeti? and Why she has written “Hi” ?  ( Hundreds of thought came in my mind within seconds ).

preetimail

I Checked the mail and it was tai tai phiss. I never expected this from Preeti 😉

preetimail2

So Ecommerce sites have now appointed girl to sell goods online? Or Some cheap strategy to increase email open rate ? What next – Flirting subject topics in emails?

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  1. lolz..! Sam, Daam, Dand, Bhed.. anything to win the war 🙂 but yeah, email marketing can be creative as well.. 

  2. I missed it this time, Lovely MOM and update Vijay
    Maybe we can have a Web Broadcast or something similar done for all the Open house sessions ? or Record and upload videos with out without Streaming ? So that this Treasure can be referred back anytime in the future too and we can see the ones who moved ahead and be proud to say “Yes, we were all together on that DAY!!” and regroup for old times sake and maybe work together on some other projects ?

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