Arkenea Technologies, Pune is looking for a content-creating news junkie who lives for the chance to grow and engage an online community that is passionate about our brand.
The Digital Marketing Manager is responsible for the ongoing management and growth of Arkenea’s corporate social media and press presence and increased brand engagement, in alignment with brand voice, business strategies and audience objectives.
She/he will monitor all social properties, create unique, engaging content and actively participate on social media and other influencer channels.
Roles and Responsibilities
- Responsible for successful implementation and management of Arkenea’s digital marketing programs across various verticals and channels.
- Develop creative content plans that leverage the social media space and continue to build the Arkenea brand. You will play a significant role in the strategy and own the execution of the ideas across platforms.
- Manage SEO for Arkenea’s website and blog.
- Responsible for developing content across owned social channels, including data/surveys, infographics/visuals, tweets, status updates, pins, photos and videos.
- Leverage measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives.
- Successfully initiate and manage Webinars for Arkenea.
- Outreach to and maintain relationships with critical media, develop media lists and identify media contacts for proactive media outreach for Arkenea.
Desired Skills
- 1-3 years direct experience in one or a combination of the below skill sets.
- Experience writing, editing and crafting influential content for leading social media platforms.
- Working knowledge and real-world experience in planning, managing and executing social media initiatives – specifically business to business.
- Experience in SEO.
- Real-word experience planning social media programs that span owned (e.g. Blogs), earned (e.g. Facebook) and paid (sponsored posts and tweets).
- Passion and intellectual curiosity for all things social mobile and digital emerging technologies.
- Deep social media expertise both from a strategy and execution standpoint.
Please write to Rahul Varshneya, Co-founder, Arkenea Technologies at rahul@arkenea.com with your current CTC, notice period and location details. Don’t forget to mention ‘how your skills can add value to our existing marketing initiatives’.