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Mad(e) In India – A startup which is all about India.

India; A land of thousand stories. A fascinating blend of the ancient and the nouveau. Regional insights and historical adventures. Diverse culture and a wide array of lifestyles. World’s 3rd largest economy and also the birthplace of Yoga, Kama Sutra, Sanskrit, Zero, Decimal, Pi, Ayurveda, Chess, Jugaad, and much more.

Simply Put, MAD(e) IN INDIA is a brand about India. Celebrating this Incredible India, capturing the quirks, the colours, the spirit, the ancient, the nouveau and the mystical identity of India. Insightful & Incredible. That’s us. We are Mad(e) in India.

As India becomes centre of attraction and subject of limelight, our sole purpose in life is to work towards ensuring that each one in the world celebrates the spirit of India. Celebrating, why we are the way we are.

We, at Mad(e) in India, offer lifestyle products that truly capture the essence of India and its sub culture. And have their own story to tell, which we believe will resonate with people identifying with us.

People who love India, who take great pride in either being an Indian or are intrigued with this amazing, wonderful and truly Incredible India. The product offering includes lifestyle desirable products which depicts India in its vivid form with total focus on joy, storytelling, experience and the pride of ownership.

Our Story

We had been running the MAD(e) IN INDIA blog on Facebook; A blog all about India and taking pride in being an Indian.

This blog brought forth a deep insight – that, the world over have started believing in India. They have started to accept India as the next big thing. One of the reasons being, we have started expressing ourselves more freely and gathered a whole new image consciousness that can be seen in everything we do. The confidence is showing.

We have not only started loving India, but have also started taking great pride in being an Indian and are truly intrigued with this amazing, culturally rich and incredible India. Whatever challenges we may be facing, at the end, we continue celebrating ourselves the way we are.

It is said, a great idea often leads to a discussion and a good discussion sometimes leads to starting up. This is what happened in the case of MAD(e) IN INDIA.

A very casual discussion started on how India which is becoming so Image conscious by the day, even till today doesn’t have that panache, style, product delivery and experience around souvenirs. How world over, the entire souvenir business is so organized and how these souvenirs not only help trigger happy memories but also present the geography, place or occasion in all its glory, pride and finesse. In India, even today, souvenirs are handicraft items sold through some shanty shops. This may appeal to some, but just not to others.

Once we started researching the idea, one thing led to other and 3 pain areas were identified.

  •  “I would love to carry a souvenir as a symbol of all the beautiful memories of the geography, place or occasion I visited. Whenever I look at it, it will spark memories of those good times.”

  •  “I am very image conscious. I want symbolism, which is an extension of my personality and lifestyle for my home and me. I want great products which reflect my taste.”

  •  “I am forever at loss when looking for something exclusive to gift. I would love to pick a gift, which would just be right and say something about me.”

We were very excited and that’s how MAD(e) IN INDIA was born.

Feedback Request: Request all of you to visit www.madinindia.in and provide your valuable feedback and other suggestions in the Comments Below.

I would like to seek suggestions from fellow Rodinhooders to drive sales on our E-Store and if you can provide some tips or tricks regarding the same it will be helpful.

In case you want to get in touch with us just drop me an e-mail on udit@madinindia.in

Twitter – @realmadeinindia
Instagram – @realmadeinindia

Cheers!
Udit Mande
Truly Mad(e) In India
www.madinindia.in

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9 Comments

  1. Its better that we as Humans always believe in Staying and feeling secure IN a Herd, and thats what we have here as well too

    So Wishing You, Your Family and Friends a Happy, Content & Prosperous New Year Ahead!!! 🙂 Gifts are a Good Start for any Year!

    Check out these other herd members who also seem to have some similar thoughts with the respective feedback and suggestions  as input  there too, try to connect with them so all make it a Win WIN story Too, and may the Tribe Progress!

    You can start with connecting with Vijay Amin of http://www.gift365.in or call him with this ref on +919773000365 

    Connect with Piyush Jain of Craftila on +91 9686 939 119

    Revolutionising the way Indians gifts

    Connect with Arnab Founder at GiftSocial on Mob.09969458335

    Launch announcement : GiftSocial Facebook App

    Though not necessarily a SEASON Gifting idea but this could be another way to explore as well.

    Diwali Gifting with vouchersmate

    Gift a GIFT – While wishlist allows you to get gifts you want, in India we just don’t ‘ask for gifts’. It is just wrong…

    BuddyGifting.com: Feedback and suggestions

    Solving key Gifting problems and Delighting

    Solving the pain point of gifting with your friends and colleagues …

    You can also provide by adding ways to save and use that for planning and gifting as a VAS  for other occasions too

    Gifting Options for your Child on his/ her Birthday!!

    Majority of the  times the touch and feel is required when making gifting decisions some ways to do them (don’t go by the dates, check the listing for current ones)

    Showcase Your Products this Festive Season at Flea Markets and Exhi…

    Heres a List of a few already doing the same…

    Top 100 Concept Retail Stores in India: Stock up at them or Shop at…

    Be on the lookout for Innovative Requirements 🙂 Lots of suggestions there!

    Innovative Corporate Gifting in Delhi / NCR – Any Suggestions anyone ?

    Some ways you can increase the sales in any season Respectively

    Discount Offers – Key to Increase Your Online Sales for Christmas

    Do you do Trophies and Awards ?

    Uncle, Uncle, Can I please have ‘Award’?

    Listed with any of the other online ecom portals (yet) ?

    how to work with ecom companies as vendor?

    Beware of Buffalo Selling! (Note the T&C)

    I’m starting a BUFFALO E-COMMERCE site !! Yipeeeee…!

    You don’t mean “Gift” right ?

    Is it possible to do business in India without bribe

    Your Tie ups and Listing looks Good 🙂

    You can check out to open your own FB stores on zepo.in as also on sellmojo.com The Founders and Representatives are very much active on TRHS for any support that you may require apart from having your own Online store the SPREAD you get from doing this is Larger that ways.

    Lest I forget Keep your customers Birthdays and Anniversaries at hand

    The Experience is Everything

    You are doing this Solo ?

    Correct me if I may be wrong, Looks like Pankaj Acharya (Founder) with Sunil Talwar as CEO leading the team with Gagan Jain, Prasad Ratnaparkhi, Sachin Ghanekar, as experienced domain specialization members too, you should not have any issues with the Driving of sales or other things mentioned too. With support internally from The Big Tree Design looks like you are already set to sail. 

    For Funding ? Purple Focus Group being from the Founder again one of the Internal company into Advertising and other domains already covering Banks, Events, communication can’t be connected or self funded ?

    Since you are based out of Mumbai too many of the contacts as listed above would be easier to Connect, Meet and Greet too.

    Sorry, I am also MAD(e) in India 😉

    Creating Fortunes, by Rendering Fortunes of Service!

    Do not fear Mistakes, There are NONE

    They either become Experiences or an Opportunity.

    If you Do what you Like with 100% Involvement,
    what you don’t Like, you must Do with 200% Involvement.
    That’s Breaking Limitations.

    Good Luck!! #JustBeingMysElf 

    Think – Do – Be
    #WikiRH

  2. Looks like the post was edited post my earlier comment, so as not to sound Odd to any readers the ref there for my comment out of context, for the removal of Funding options mentioned too, can now exclude while reading it as well 🙂

    Rest of the Content is also available straight off the Website sections for About us and Our Story Right ?

    Nice Site Design !!! Do check and add your comments and try to connect with the posters respectively as you communicate with them too as desired respectively. for anything  of your own specific keywords do  use the Search Box above, though have tried to line up with the ones mentioned earlier, there are a few more posts which might be helpful and would assist others as well accordingly too.

    Since the Head Office is based out in Indore, Check out the Indore Youth to Business Forum 2015 on February 1, 2015 Also do check out the Indore city App Launch done earlier you can connect with RH Tanutejas Saraswat in this Regards to connect with Mayank Pratap Singh (Engineerbabu) and a lot of other GBG Indore Members in their Network to expand and Explore Options, Possibilities or anything which might be found of common interest to all parties involved.

    Welcome to TRHS! 🙂 Cheers!

  3. udit – pls go through all the posts in our ecom section – there are lots of insights shared by zepo that will help you.

    https://www.therodinhoods.com/forum/categories/e-com/listForCategory

    https://www.therodinhoods.com/forum/categories/digital-media/listForCategory

    also, check out posts in digital – lots of gems there as well.

    there is a post by craftnation on sales – do go through all the comments.

    https://www.therodinhoods.com/forum/topics/craftsnation-needs-help-to-sell

    have you considered selling through a facebook store as well?

    nameet of sellmojo could help you! hello@sellmojo.com

  4. Hi Darshan,

    Thank you so much for your help, i really liked “Sorry, I am also MAD(e) in India ;)” will soon connect to all the fellow rodinhoods which you have mentioned in the above comment.

    Just to mention we do have a Facebook Store and it is fully functioning. Currently we are on shopify and happy being on it. Would Love to connect with the Founders of Sellmojo and Zepo. 🙂 

    Currently the team is Pankaj Acharya (Founder & CEO) leading the team with Gagan Jain, Prasad Ratnaparkhi, Sachin Ghanekar, as experienced domain specialization members. Didn’t got Big tree Design wala point. 

  5. Most probably i am meeting Tanutejas today only also connected with Mayank of Engineerbabu on Facebook. Even i am a member of GBG Indore. 

    Thank you once again 🙂 

  6. Hi Asha,

    Yes! I’ll definitely go through all the posts in the ecom and digital section and i am sure they will really help me.

    Yes! We are already selling through Facebook Store. I’ll connect with Nameet. 

    Thank you so much Asha 🙂 

  7. LOVED THE SITE!!!

    Boss, how can you NOT stock MacBook 13″ sleeves??!!!!!

    I love the SHIP matches sleeve but its not there for 13″ :(((

    WELL DONE

  8. Hi Alok,

    I am extremely sorry for replying so late. I hope you must have received the MATCHBOX MACBOOK SLEEVE 13″ within 3-4 days post your comment and i hope you are liking it 🙂

    Waise you also know that sometimes the products are out of stock and managing the real time inventory is also difficult being a startup.

    Also, we are currently looking for raising funds for Mad(e) In India. I hope we will get funding soon.

    OBO JGD.

  9. udit – pls feel free to use alok’s funding pitch template – 

    https://www.therodinhoods.com/forum/topics/a-ready-to-use-template-for-pitching-your-business-for-funding

    all the best!

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