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Need Marketing Tips to Promote an App meant for Safety

Hello Rodinhooders,

Greetings of the day!

I request you all to suggest us some measures for an effective marketing strategy for our mobile application and provide us an insight as to how to go about getting more users to download as well as use it.

Application Name – Kidhar Hai

Kidhar Hai is a complete location ecosystem for people, vehicles and assets. We have showcased ourselves on therodinhoods.

Promotional Activities Carried Out

So far for the promotion of our safety and location tracking application, we have adopted majorly content marketing strategy involving blogs, posting on various forums, an active website for the mobile application and social media marketing.

Through the use of Blogs, we write various articles with the help of SEO tricks and web analytics with an intention to create awareness among readers about the application and get a referral traffic to the website, appealing them to try and use the application.

We have also set up social media pages and try to push our posts / topics related to safety through ads on Facebook.

Links –

Website – https://kidharhai.com
Facebook – https://www.facebook.com/kidharhaiapp

Twitter – https://twitter.com/KidharHaiApp

Blog – https://kidharhai.com/blog

Many thanks in advance. 

Thanks,
Razin

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2 Comments

  1. razin, pls go through all of our posts in our Digital Media section. we have some amazing gems there that could be useful to you.

    https://www.therodinhoods.com/forum/categories/digital-media/listForCate

    pls search for Rahul Varshneya on the site and READ EVERY SINGLE ARTICLE HE HAS WRITTEN! 

    pls reach out to women communities like SHEROES, The ShePreneurs Club etc etc. demo/share your app with them.

    use our search engine and see which kind of ventures you have synergies with.

    go to women entrepreneur events – check out mompreneur events based in b’lore & mumbai. connect with mridula arora – she is a rodinhooder.

    ps: pls ensure all of your links open in a new window. thanks.

  2. Thank You Asha for all your inputs. This will help a lot.

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