Need suggestions on market research

By Saraswathi Pulluru on June 7, 2013 5 Comments / 2288 views

Hi Rodinhooders,

Need your expertise in helping me out. I have this business idea to :

a) Help authors get their word out by paid reviews, social broadcasting of the reviews

b) Help reviewers by giving rewards ( online coupons / credits to buy books) ..etc.

My landing page is here:

As of now, I did not do any concrete market research except for Google Search. Would like to know:

a) How to do market research for this idea

b) Is Google Adwords a good way to know market pulse regarding book reviews?

Many thanks in advance

Saraswathi

Manish Golchha June 7, 2013, 9:22 am

Hi Saraswathi

Liked your landing page. But unable to understand how it’s going to help me if I am a reader.
Nitish Mehta June 7, 2013, 9:25 am

Facebook ads and google adwords both will do best for you …
Nitish Mehta June 7, 2013, 9:26 am

you will get some coupons for reading and giving rating to a book
Saraswathi Pulluru June 7, 2013, 9:55 am

Hi Manish,

Glad you liked. For a reader, what I plan to do is this:

a) Give vouchers that can be redeemed online for e-commerce

b) Give them free e-books – for whatever ebooks they will review

c) Chance to participate in hangouts with book authors

Currently these are in my mind.
Kannu Singh October 4, 2013, 5:37 pm

yes absolutely… doing some PPC would be quiet enough for you. If you have good budget then you might go for Google adwords and I recommend you to promote your book on forum and offer some discount coupon code to purchase. I think this trick is good to get some attraction from readers.