A relatively young company wanted to know if the Red Herring Asia Top 100 awards are significant enough for them to fly down to Hong Kong to make their presentation in the Finals. Upon giving it a thought, I had mixed feeling and thought I would share the question here (I am sure there are quite a few companies represented here who have won this award in the past).
The company in question isn’t a Startup any more; I would call them a young company. They have around 60 employees.
For the uninitiated, The Red Herring Asia Top100 awards works in the following way:
Step 1. You send in an application with relevant documents
Step 2. Someone from the Management team does a phone ‘interview’ with the founders
Step 3. You download a template, prepare a presentation and fly down to Hong Kong, (They have a conference and you have to pay to attend this conference)
My questions here are:
1. Did any of you’ll who won this award find any value in it? Did it add to your brand image of boost customer confidence?
2. Should a young company consider pursuing awards like these? Do share your thoughts.
P.S. : On a philosophical level this could be interpreted as “How important is external validation for internal goals” 🙂
Alok Rodinhood Kejriwal
Waste of time. Waste of time
Alok Rodinhood Kejriwal
I just got a call from them for Games2win
Refused to go to HK.
Said bye bye to them!
Nameet Potnis
Thank you. Thank you 😀
Milan Bavishi
i like the ‘P.S.’ part…. 🙂
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Nameet Potnis
Me too 🙂
yuvraj wadhwani
Next time they call you.. tell them.. “No no.. i’m sorry to tell you that your company has not qualified to win the Rodinhoods 100 Asia Award.. better luck next time!”Â
Jay J Lathia
Oops, I just came across this after Alok Sir sharing https://www.therodinhoods.com/forum/topics/saying-no-to-red-herring-no-no-no on FB.
Now I know, The Red Herring Top 100 😉