TheRodinhoods

Using blog’s left-out spaces for positioning brand name

Hi friends,

We are a bunch of teammates from different Management Schools in India. We are trying to foray into Banking preparation industry. In that respect we have recently started off with a blog. We want to use the space outside the written area ( a thin strip both to the left and right of the blog) to convey a message for positioning. Since the space on blog is free to us, we want to capitalize on building some perception in the minds of prospective customers who visit our blog regularly.

Anyone of YOU, would like to comment upon this? A few people we talked to said, yours being an educational blog, you cannot use much of banner…try to keep the corners as clean as possible. OPINIONS! CRITICISMS! IDEAS FOR BANNER MAKING!..All are welcome.

NOTE: The first two images have been taken from Games2Win website for explanation purposes and for making the idea clear. I have no other intention.