Hey Thinkers,
We are a lean start-up working on a niche job portal.
https://www.doparttime.com – Exclusive part-time jobs search website
We are incubated by a MNC company in Chennai after winning the title in TiECON 2013. It’s been three months and we are now ready to go public with our MVP and we call it pre-beta.
Both the founders come from a technology background and have made the platform ready. We are looking to plan our launch day, but the worrying thing is when to launch and how to launch?
Our USPs
– Verified Jobs (email, phone & address)
– Search based on your free time (weekend, weekday, morning, afternoon, night, etc)
– Matchmaking algorithm (Eg. 50% matches your interest)
– On Google Map (search with in your vicinity)
When?
– Is it good to launch when I have 100 jobs posted?
– Or just 10 jobs
How?
– Start-up launch does it mean we just need to write to multiple blogs & journalists informing about our product?
Pain:
– Without users i’m finding it bit difficult to convince job providers also job seekers asking for variety of job fields, So, It’s been a Chicken or the egg, confusing us which one to move first.
FYI: we did try to put a closed invite for portal and were able to attract 150+ users and 10K page views and closed our first customer successfully in last 20 days.
Please let me know your thoughts about when & how to launch a start-up without much investment.